Our story
Why we started SKEW.
Why does every air freshener smell so basic?
video/interview.mp4
Interview with the founder · coming soon
The beginning
Where it started.
Your words here: the moment you noticed the problem, what you were driving, what you tried first.
Then: what you wanted instead. An object that looks good in any car, and a scent that doesn’t shout.
Keep it honest and specific. Two or three short paragraphs are enough.
What we care about
Three things.
Draft principles, for you to edit.
Every car counts.
A 17-year-old Corolla deserves good air as much as a new Porsche.
Quiet design.
A small black object that fits in, instead of a cartoon tree on your mirror.
Controlled release.
A membrane that lets the scent out evenly, instead of all at once.